Should You Stake Your Claim in a Virtual World?

Should You Stake Your Claim in a Virtual World?: "A basic but sturdy tenet of social media is to go where the people are. So if virtual worlds like Second Life have lost some cultural cache to the likes of Twitter, Foursquare, and Facebook what's the point of getting involved? In short, setting up your own avatar, or even an in-world space for your company can save you money and maybe even get